Lead Generation

Funnels That Fill Your Calendar.

We don't just generate leads, we build the system that turns ad clicks into qualified, verified, booked appointments your sales team can actually close.

In short

Balistro builds end-to-end lead-generation systems: high-intent traffic, conversion-optimised landing pages, lead qualification and verification, and follow-up automation that books the meeting before the lead goes cold. We've scaled a bridal brand from ₹1–2L to ₹45L/mo in bookings at 7–8 confirmed leads a day.

Most lead-gen spend leaks because the funnel stops at the form. We build the whole machine: high-intent traffic, conversion-optimised landing pages, lead qualification and verification, and the follow-up automation that books the meeting before the lead goes cold. We've taken a bridal brand from ₹1–2L to ₹45L/mo in bookings with 7–8 confirmed leads a day, and we apply the same flow across coaching, clinics, real estate, finance and high-ticket services.

₹1–2L→₹45L
Monthly bookings scaled for a bridal brand
+450%
Growth in booked revenue on a single funnel
7–8
Confirmed, qualified leads per day delivered
20+
Countries we run lead-gen campaigns across

We get your world.

The problems we hear every week, and exist to kill.

Leads come in but never pick up the phone
Cost per lead keeps climbing every quarter
Sales team buried in unqualified junk leads
No follow-up system, leads go cold in hours
Forms fill, but bookings and revenue don't move
No way to tell which channel actually pays back
What we do

The full system, under one roof.

High-intent traffic

Google Search and Meta campaigns built around buyer intent, not vanity reach, so the people filling your form are actually in-market.

Landing pages that convert

Purpose-built pages with one clear offer, strong proof and frictionless forms, the difference between a 2% and a 12% conversion rate.

Lead qualification

We score and verify leads before they hit your inbox, so your team spends time on prospects who can and will buy, not tyre-kickers.

Follow-up automation

WhatsApp, SMS and email sequences that engage the lead in the first five minutes, when they're 9× more likely to convert.

Booking & CRM sync

Calendars, CRMs and pipelines wired together so a qualified lead becomes a booked appointment without manual chasing.

Attribution & tracking

Call tracking and full-funnel attribution so you know exactly which keyword, ad and channel produced revenue, and which to cut.

Media planning

A funnel, not just a feed of ads.

We guide every buyer through three stages, each with its own objective and channels, so spend compounds instead of leaking.

1

Capture

Put a compelling offer in front of high-intent buyers and capture their details with a frictionless form.

Google Search, Meta, LinkedIn
2

Qualify

Score, verify and filter leads so only genuine, in-market prospects reach your sales team.

Forms, quizzes, call screening
3

Convert

Engage instantly and follow up relentlessly until the meeting is booked and attended.

WhatsApp, SMS, email, calls
Research

We sell to intent, not just an audience

A lead is only valuable if it converts. Before we spend a rupee we map exactly who your best customers are, what triggers them to act, and the objections that stop them booking, then we build the offer and follow-up around that.

Trigger events

The moment that makes a prospect start looking for what you sell.

Buying objections

The doubts that kill a booking, answered before they're raised.

Qualification criteria

What makes a lead worth your team's time, baked into the funnel.

Speed to lead

We engage within minutes, when conversion rates are highest.

Speed to lead

The first five minutes decide the deal.

Leads are 9x more likely to convert when you reach them fast. We wire up the automation that engages every lead within minutes and chases it until the meeting is booked.

Proof

Results in your world.

Bridal & occasion wear (lead gen)
₹45L/mo
+450% scale, 7–8 leads/day

A purpose-built lead-gen funnel grew bookings from ₹1–2L to ₹45L/mo with 7–8 confirmed leads a day, via Google + Meta and continuous lead-form refinement.

Digital lending / fintech (lead gen)
₹100→₹65 CPL
3,449+ qualified applications

Restructured spend away from low-quality inventory to cut CPL from ₹100 to ₹65, eliminated fake/fraud leads and delivered 3,449+ qualified loan applications while scaling ₹2K→₹5K/day.

Luxury real estate (lead gen)
−35% CPL
₹7L→₹10L/mo, higher-quality leads

Cut qualified cost-per-lead 35% and scaled monthly spend from ₹7L to ₹10L for a luxury developer via high-intent keyword strategy and lead-quality refinement.

Denim apparel franchise (B2B lead gen)
4× daily leads
5→20 leads/day, 5× account growth

Grew daily franchise leads from 5 to 20 and scaled the account 5× via search for franchise buyers plus a standout YouTube Shorts campaign and Instagram.

Corporate wellness / meditation (B2B)
15% conversion
9–10 high-ticket leads/mo

Built a focused B2B Google Ads strategy targeting founders and HR heads for a non-direct-demand category, delivering 9–10 high-ticket leads/mo at 15% conversion.

Industrial roofing (B2B lead gen)
$15K+ AOV
$2K/conversion, $19K/mo spend

Generated high-value commercial roofing leads at $2K/conversion and $15K+ AOV, balancing lead volume and cost through tight campaign optimization.

Why us

Most agencies report. We perform.

Typical agency
With Balistro
Vanity dashboards and impressions
Optimised to revenue, ROAS and booked pipeline
Account managers learning on your budget
Ex-Dentsu Merkle operators, 7+ yrs, $1M+/mo managed
One channel, siloed hand-offs
Paid, SEO, creative, retention & outreach under one roof
A few hero ads run until they fatigue
Creative-volume program built for the 2026 algorithm
Broken pixels, guessed attribution
Clean server-side tracking so AI bids on real data
Monthly PDF, locked-in contracts
Bi-weekly readouts, clear attribution, month-to-month
FAQ

Questions, answered.

We define it with you up front, based on budget, intent, location and fit, then build qualification into the funnel so your team only talks to leads that match. You stop paying in time for junk.

Let's Reach The World, together.

Book a free strategy call. We'll show you exactly where you're leaving money on the table, no pitch, no obligation.