The Balistro Blog

Growth, Decoded.

Performance marketing, SEO, creative and growth insights from the team managing $4M+/mo in ad spend across 100+ brands.

Digital marketing blog imageD2C & Ecommerce
5 Sept 2024·10 min read

Comet: The Exciting New Face of Sneakers Transforming India

In a rapidly evolving fashion market, Comet has emerged as a standout player in the Indian sneaker market.

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Digital marketing blog imageGoogle Ads
5 Sept 2024·9 min read

Google Ads vs. Meta Ads: Which Performance Marketing Channel is Better?

In the world of performance marketing, choosing the right advertising platform is crucial for driving results. Google Ads and Meta Ads (formerly known as Facebook Ads) are two of the most powerful and popular digital advertising channels.

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Digital marketing blog imageSocial Media
3 Aug 2024·9 min read

Digital Marketing Vs Performance Marketing

The main difference between digital marketing and performance marketing is in their marketing approach. Performance marketing is a result-centric digital marketing strategy.

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Search engine optimization servicesSEO
5 Jan 2023·9 min read

What are the steps to improve the On-Page SEO of my website?

On-page SEO refers to the process of optimizing individual web pages in order to rank higher and earn more relevant traffic in search engines.

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Email marketing strategy conceptEmail Marketing
5 Jan 2023·10 min read

Beginners guide to email marketing

Email marketing is a cost-effective and powerful way for businesses to reach and engage with their customers.

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Digital marketing strategy planningEmail Marketing
5 Jan 2023·9 min read

How to build an email list for email marketing?

An email list is a collection of email addresses that you can use to send marketing messages to. Building an email list is an important step in starting an email marketing campaign.

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Business growth through digital marketingB2B & SaaS
5 Jan 2023·8 min read

How to do metaverse marketing?

Metaverse marketing refers to marketing efforts and strategies that take place within virtual reality environments, such as video games or virtual worlds. This can include advertising, brand activations, and other forms of marketing within these digital spaces.

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Digital marketing professional at workB2B & SaaS
5 Jan 2023·9 min read

What is green marketing and how to do it?

Green marketing, also known as sustainable marketing or eco-friendly marketing, refers to the marketing of products or services that are environmentally friendly or sustainable.

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Digital marketing blog imageSocial Media
5 Jan 2023·9 min read

The Bold New Face of Marketing: Top 2024 Trends in AI, Video, and Sustainability

It’s difficult to predict exactly what marketing trends will be popular in 2023, as the field is constantly evolving and new technologies and techniques are being developed.

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Performance marketing team workingData & Analytics
5 Jan 2023·9 min read

Skills to learn to earn more in digital marketing?

There are many skills that can be helpful for professionals in the field of digital marketing, and the specific skills that will be most valuable will depend on your specific job role and the needs of your organization.

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Digital marketing blog imageData & Analytics
5 Jan 2023·8 min read

Supercharge Your Marketing Strategy with Data Analytics for Better ROI

Data analytics can be a powerful tool for improving marketing strategies by providing insights into the effectiveness of marketing campaigns and helping to identify areas for improvement.

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Digital marketing team collaborationData & Analytics
5 Jan 2023·8 min read

Setting up a marketing campaign? These are the checkbox you should tick before taking it live

A digital marketing checklist is a list of tasks and activities that a digital marketer should consider when planning and executing marketing campaigns.

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