Win The Buyers Already Holding Their Wallet.
Shoppers on Amazon are there to buy. We capture that intent with Sponsored Products, Brands and Display, backed by the listing optimisation that actually converts the click.
Amazon
Shopping assist
Own store
Off-Amazon demandIn short
Amazon Ads put your products in front of shoppers who are already on the platform ready to purchase. Success combines Sponsored Products, Brands and Display campaigns with strong listing optimisation, because on Amazon the listing, not just the bid, decides whether a click converts.
Why Amazon Ads.
Purchase-ready intent
People on Amazon are shopping, not browsing. Capturing that bottom-funnel intent often delivers some of the most efficient ad spend in your whole mix.
Listing-first performance
On Amazon the listing converts, not the ad. We optimise titles, images, A+ content and reviews so the traffic you pay for actually turns into sales.
Full ad-type coverage
Sponsored Products for capture, Sponsored Brands for visibility, Sponsored Display and DSP for retargeting, structured to work together.
Ranking flywheel
Ad-driven sales lift organic rank, which lifts sales further. We use paid deliberately to kick-start and defend organic ranking for key terms.
Marketplace breadth
Beyond Amazon, we run Flipkart, Myntra and Nykaa where they fit your category, capturing intent across India's marketplace landscape.
Profit-aware bidding
We manage ACoS and TACoS against your margins, scaling spend where it's profitable and cutting terms that drain budget.
How we run Amazon Ads.
Listing & catalogue audit
We start with the listing, titles, images, bullets, A+ content and reviews, because no amount of ad spend fixes a page that doesn't convert.
Keyword & competitor research
We map high-intent and competitor-conquesting keywords and structure campaigns by intent and match type for clean, controllable performance.
Campaign architecture
Sponsored Products, Brands and Display built to cover capture, visibility and retargeting, with budgets aligned to your hero and growth SKUs.
ACoS & rank management
We optimise ACoS and TACoS against margin while using paid sales to lift organic ranking on the terms that matter most.
Scale profitable SKUs
We double down on the products and keywords that win, expand into new terms, and prune spend that doesn't pay back.
Brands we've scaled on Amazon Ads.
Took an Amazon skincare brand from ₹2L to ₹15L/mo at ROAS 8 through ad-structure overhaul, keyword research and listing optimization.
Expanded a skincare brand from product ads only to a 360° Amazon strategy (Sponsored Products, Brands, Display), scaling to ₹50L/mo at ROAS 6.
Best for
Most agencies report. We perform.
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Read more →Questions, answered.
Usually yes. Your own store protects margin and owns the customer relationship; Amazon puts you in front of buyers with the highest purchase intent. We run both and map the right split for your category and margins.
Because on Amazon the listing does the converting. You can buy the click, but title, images, A+ content and reviews decide whether it becomes a sale. We optimise the listing first, then drive traffic to it.
ACoS is advertising cost of sale, ad spend divided by ad-attributed revenue. TACoS measures ad spend against total revenue, including organic. We manage both against your margins so we scale on profit, not just a low ACoS.
Ad-driven sales velocity signals relevance to Amazon's algorithm, which lifts organic rank for those keywords, which drives more sales. We use paid deliberately to start and defend organic ranking on priority terms.
Yes, where they fit your category we run Flipkart, Myntra and Nykaa alongside Amazon, so you capture high-intent buyers across India's marketplace ecosystem, not just one platform.
Let's Reach The World, together.
Book a free strategy call. We'll show you exactly where you're leaving money on the table, no pitch, no obligation.