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Setting up a marketing campaign? These are the checkbox you should tick before taking it live

A digital marketing checklist is a list of tasks and activities that a digital marketer should consider when planning and executing marketing campaigns. The specific items on the checklist will depend on the goals and objectives of the campaign, as well as the target audience and the resources available.

Here is a general digital marketing checklist that might be helpful:

  1. Define your marketing goals and objectives: What do you hope to achieve with your marketing efforts?
  2. Identify your target audience: Who are you trying to reach with your marketing efforts?
  3. Determine your budget: How much money do you have available to allocate to marketing?
  4. Develop a content strategy: What types of content will you create and promote to reach your target audience?
  5. Set up tracking and measurement tools: How will you track the performance of your marketing efforts and measure their success?
  6. Plan your marketing mix: What marketing channels and tactics will you use to reach your target audience?
  7. Create a timeline and schedule: When will each marketing activity take place, and how will they be coordinated?
  8. Implement and execute your marketing plan: Put your plan into action and monitor the results.
  9. Analyze and optimize: Use data and insights to optimize your marketing efforts and improve their effectiveness.

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