Get Found On Google, And In AI Answers.
Search is splitting into three: classic SEO, answer-engine optimisation for featured snippets and voice, and generative-engine optimisation for ChatGPT, Gemini and AI Overviews. We win all three.
In short
SEO optimises for Google's ranked results, AEO (answer-engine optimisation) targets featured snippets and voice answers, and GEO (generative-engine optimisation) makes your brand the source AI tools like ChatGPT and Google's AI Overviews cite. Together they future-proof your organic visibility as search shifts from links to answers.
Why SEO / AEO / GEO.
Three search surfaces, one strategy
Classic rankings, answer-engine snippets and AI-generated answers each need different optimisation. We cover all three so you stay visible as search evolves.
Be the source AI cites
GEO structures your content so generative engines, ChatGPT, Gemini, AI Overviews, pull and credit your brand as the answer, not your competitor.
Own featured snippets & voice
AEO formats your content into clear, citable answers that win position-zero snippets and the answers voice assistants read aloud.
Technical foundation
Site speed, structured data, crawlability and Core Web Vitals, the technical base that determines whether great content can rank at all.
Intent-led content
We build content around real search intent and the questions your buyers actually ask, so traffic arrives qualified and ready to convert.
Durable, compounding traffic
Unlike paid, organic visibility compounds. The authority we build keeps earning traffic and citations long after the work is done.
How we run SEO / AEO / GEO.
Audit & opportunity map
We audit technical health, content and authority, then map the keywords, questions and AI-answer opportunities with the highest return for your business.
Technical fixes
We fix crawlability, speed, structured data and Core Web Vitals so search and AI engines can access, understand and trust your site.
Content & entity building
We create intent-led, well-structured content and strengthen your topical authority and entity signals, what both Google and AI engines reward.
AEO & GEO structuring
We format content into clear, citable answers and add schema so you win snippets, voice answers and citations in generative results.
Authority & iteration
We build credible links and references, then track rankings, snippets and AI citations and double down on what's moving.
Brands we've scaled on SEO / AEO / GEO.
Scaled revenue from $150K to $400K/mo across 20+ countries while cutting spend from $300K to $200K, by diversifying from Google-only to Bing, Meta and LinkedIn.
Transformed an interior designer's Business Profile from 3.6 (30 reviews) to 5.0 (834), growing search views 55–60%, quality calls 15–18% and website clicks 25–27%.
Drove a record 5-day sale and a consistent 5× ROAS for a Nordic beauty marketplace via Google Ads, competitor-keyword conquesting and a sharp sale-event strategy.
Most agencies report. We perform.
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Read more →Questions, answered.
SEO targets Google's ranked links. AEO (answer-engine optimisation) targets featured snippets and voice answers, position zero. GEO (generative-engine optimisation) makes your brand the source AI tools like ChatGPT and AI Overviews cite. All three matter as search shifts to answers.
More than ever, but the goal is changing. You now optimise not just to rank, but to be the source AI engines cite in their answers. Brands that adapt to AEO and GEO will keep their visibility; those that don't will lose it to the ones that do.
By being a clear, authoritative, well-structured source on your topic. We use GEO techniques, citable answer formatting, schema, entity building and authority signals, to increase the odds generative engines pull and credit your content.
Technical and content fixes can show movement in weeks, but meaningful ranking and authority gains usually compound over three to six months. The payoff is durable: organic traffic that keeps earning long after the work is done.
Yes. For location businesses we optimise your Google Business Profile, local citations and content to win the map pack and 'near me' searches, see our Location Businesses and GMB Management services for the full local programme.
Let's Reach The World, together.
Book a free strategy call. We'll show you exactly where you're leaving money on the table, no pitch, no obligation.